Welcome to lenwilson.us.


People first experience the power of what can be not through analysis but through art.

This statement captures why I do what I do. Most of us – in church, in education, in pretty much anything – are moved first and foremost through embodied personal experience and not through abstract propositions and referential language. Yet those of us with ideas to share, the teachers and preachers and politicians and communicators, continue to deal in propositions and analysis, then wonder at the ineffectiveness of our work. When we ignore or misunderstand the role of art in sharing ideas and changing lives, we’re missing out on deep wells of powerful, life changing communication.

The primary goal of this blog is learning how to communicate more effectively.

Most of the time, this means I write about the intersection of creativity and the life of faith. My goal is to help you be more creative, and through your creativity to be a better communicator, in work and in life.

My career and many examples in my writing come from the life of the church. In fact, my life mission is dedicated to ministry. It is to help the story and person of Jesus Christ to become more meaningful for people. (Here’s a post on why I do what I do.) Often, the solutions I suggest apply both to church and to other areas of life too.

My art is writing, and I like to keep an eye on the latest technology. I post at least once a week. My aim is that every blog post answers a question about one of the core topics of creativity, innovation, art, communications, ministry, and the faith life.

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I am the Creative Director at St. Andrew UMC, a large church in Plano, TX, where I lead a group of creatives and communications specialists. At St. Andrew, my goal is to communicate the gospel with beauty and power through story, and in the process foster a working environment where creatives want to be.

This short bio is good for use in publicity.

Len Wilson is an expert in communications and creativity in church life. He is known for his pioneering work in visual storytelling, and has taught and consulted with organizations and ministries across the country. His life mission is to use oral, written and visual communication with equal effectiveness in sharing Jesus Christ and advancing God’s kingdom. Len is the author or co-author of ten books, has been featured in dozens of articles for major religious periodicals, and has acquired leadership books for Abingdon Press, a division of the United Methodist Publishing House. He currently serves as Creative and Communications Director at St. Andrew, a large church in Plano, Texas. Len holds a MA in Religious Communication from United Theological Seminary and is currently pursuing a Doctor of Ministry in Semiotics and Future Studies from Portland Seminary. Follow Len at lenwilson.us or on Twitter at @Len_Wilson.