A Brand is What Makes You Burn

A good brand is not calculated. It is simply the ability to clearly communicate what burns inside you. Here’s my definition of a brand, with a stunning example.

Help the Message Make the Journey

In church we’re taught about the power of the Holy Spirit when we share a message. In seminary we’re taught about the importance of theological integrity when we share a message. What we’re not taught, and what we desperately need, is a deeper understanding of the influence of our communication – our language, symbols, and signs – when we share a message.

Top 25 Fastest Growing Large United Methodist Churches, 2017 Edition

How do churches grow? The best way to know this question may be to look very closely at churches that are growing the best. Learning from other good ideas, or what’s called “Small I” innovation, can help. But in my annual list of the top 25 fastest growing churches, most don’t just practice Small I – they pursue Big I innovation, which is something totally different.

5 Rules for Work: What it Takes to Get More Creative

Coming up with creative ideas isn’t magical. It’s a skill to develop. Some people have been working on it for a long time, like TV Producer Shonda Rhimes. Here, she highlights 5 quick tips for creative productivity in the middle of a busy life.