The 1-3-5-7 Method to Making an Outstanding Creative Culture

Creative Culture Colors

I call it the 1-3-5-7 Method – the leadership work of building a sustainable creative culture that thrives beyond an individual leader’s influence. The premise of the method is that it takes a minimum of seven years to build something that lasts.

How Church Growth Really Works

Open sign

A fellow communicator told me her pastor asked her to make an ad campaign to grow the church. I wondered if her pastor understood how church growth works.

What is the Purpose of a Creative Element in Worship?

creative element in worship

She asked, the leadership of my church is not clear on the purpose of a creative element in worship. Does it serve the sermon? Prepare people for the sermon? Is it just something “special” to keep things interesting? What is it for?

A Day in the Life of a Church Creative Director

St Andrew staff stuffing a mailer

Ever wondered what a church creative director does? I am the Creative and Communications Director at St Andrew, a large in the Dallas area. Often, people ask what I do. Creative leadership is one of the most important things a church can have. Here’s a typical day.