Why We’re Missing the Mark on Metaphor and What To Do About It

If you’re like me, you were educated to make an argument by framing a proposition with statistical and anecdotal supporting evidence. While facts aren’t bad, the key to powerful communication is not analysis but the use of metaphors common to shared community life.

My 3 Part Plan to Help Church Become More Meaningful for People

This blog exists to live out a life mission statement I’ve followed since I was a young student, frustrated with the esoteric language and symbols of the church. I have dedicated my career to helping the local church improve its ability to tell the story of Jesus. Here is why I do what I do and the core commitments I believe can make a difference.