A fellow communicator told me her pastor asked her to make an ad campaign to grow the church. I wondered if her pastor understood how church growth works.
There’s a spectrum of innovation that happens when we think creatively about our problems. Most of us aim for small innovations all the time. A better process for retaining guests. A more efficient way to track paper costs. A social media strategy that results in higher engagement. And so on. But while we spend most of our energy on Small I, it’s Big I that creates real growth. Further, Small I rarely leads to Big I. Big I is something else entirely.Further, Small I rarely leads to Big I. Big I is something else entirely.
I didn’t know it at the time, but for about five years I was blessed to be part of a singular experience designing worship. We didn’t think what we were doing at our church was special; we were just having fun and making stuff. But the impact was far reaching. Here are five sustainable ideas from that experience that are more relevant today than ever.
My favorite image of the Body of Christ is a symphony orchestra. In Christ’s Body, each of us has a part to play, and our conductor is God’s Holy Spirit. The trick is to find your part. When you choose the right instrument, develop your skills, and contribute your talents to the common score, and everyone else does the same, the result is pure beauty. A finely-tuned symphony is like a healthy church. Here are five ways creativity, and the art of playing a part, are key.